Yves Saint Laurent. The name alone conjures images of Parisian chic, effortless elegance, and unapologetic glamour. And nestled within their iconic beauty line is a lipstick that has garnered a devoted following: YSL Lipstick Nr. 70. At a price point of $31.45, this lipstick promises a luxurious experience, but does it deliver on its high-fashion reputation? This in-depth review will explore every facet of YSL Lipstick Nr. 70, examining its texture, pigmentation, longevity, and overall performance to determine whether it's worth the investment.
First Impressions: Unboxing the Luxury
The first encounter with YSL Lipstick Nr. 70 is undeniably luxurious. The iconic gold casing, weighty and substantial in the hand, immediately sets it apart from drugstore counterparts. The click-close mechanism is satisfyingly firm, suggesting a product built to last. Even before applying the lipstick, the feeling of quality is palpable. The simple yet elegant design is timeless, a testament to YSL's commitment to classic sophistication. The packaging itself feels like a small piece of art, something you'd be happy to display on your vanity.
The Shade: A Nuance of Sophistication
While the exact shade description can vary depending on lighting and individual screen calibrations, YSL Lipstick Nr. 70 is generally described as a deep, rich berry or plum. It's a color that walks the line between classic and modern, offering a versatility that makes it suitable for a range of occasions. It's deep enough to make a statement, yet refined enough for daytime wear. The subtle shimmer, barely perceptible upon application, adds a touch of understated glamour, catching the light beautifully without being overly glittery. This makes it a flattering shade for various skin tones, adapting beautifully to different undertones. Those with fair skin might find it enhances their complexion with a sophisticated pop of color, while those with deeper skin tones will find it complements their natural radiance. The shade is undeniably captivating, a perfect blend of depth and elegance.
Texture and Application: A Creamy Dream
One of the most frequently praised aspects of YSL Lipstick Nr. 70 is its incredibly creamy texture. The formula glides on effortlessly, feeling incredibly smooth and moisturizing on the lips. There's no tugging or pulling, even on drier lips. The application is remarkably even, requiring minimal effort to achieve a flawless finish. The lipstick melts onto the lips, creating a comfortable, weightless feel that lasts throughout the day. This creamy texture contributes significantly to the lipstick's overall luxurious feel, making the application process a truly enjoyable experience. The bullet itself is precisely shaped, allowing for precise application, whether you prefer a bold, full-coverage look or a softer, more diffused effect.
Pigmentation and Coverage: Intense and Buildable
YSL Lipstick Nr. 70 boasts excellent pigmentation. One swipe delivers a noticeable amount of color, though the shade can be easily built up for a more intense look. This buildable nature makes it incredibly versatile, allowing for a range of finishes from a sheer wash of color to a dramatic, opaque lip. Even with multiple layers, the lipstick maintains its creamy texture, avoiding any feeling of cakiness or heaviness. The rich pigmentation ensures the color remains true and vibrant throughout the day, preventing it from fading into a dull or washed-out appearance. This is a significant advantage, especially for those who appreciate a lipstick that maintains its impact throughout the day.
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